Strategy-first design to help small businesses
connect with the people they’re meant to serve
Your brand isn’t just your logo
It’s how people feel when they interact with you. Whether they’re walking past your storefront, scrolling through your site, or holding a product you made, branding is what creates connection.
That’s why I approach every brand with purpose, clarity, and care — not just to make something beautiful, but to make something true.
not sure where to start?
Start with the “Should I Rebrand?” quiz to figure out what you actually need right now. (Spoiler: it’s not always a total rebrand.)
the Audit Series
Something’s not working…but I’m not sure what
You already have a brand — maybe even parts of it you still love — but something feels off. This path is here to help you figure out what’s misaligned and how to fix it.
Brand Audit | Messaging glow Up | Visual Refresh
Full (re)Brand
I’m starting fresh (or burning it all down)
You’re ready for a full reimagining — or you’re building your brand for the very first time. Let’s start with a solid strategy and create something beautiful, cohesive, and intentional from day one.
full brand or rebrand
the Audit Series
start with clarity
Each option in the Audit Series includes a strategic brand audit — a clear-eyed, thoughtful look at what’s working and what’s holding you back. Whether you need stronger messaging, better visuals, or just a fresh perspective, this is where we figure out how to get you back in alignment.
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You're stuck and unsure — let's figure out what you need together.
A strategic deep-dive into your current brand. We'll uncover what’s working, what’s holding you back, and what to do next. Perfect if you're feeling unsure or overwhelmed.
Brand Audit
Actionable takeaways, insights, and recommendations
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Your visuals are fine — but your words aren't doing their job.
Let’s clarify your brand voice, refine your messaging, and make sure your audience gets you, connects with you, and wants more of what you’re offering.Brand Audit
Communication Strategy doc (voice, tone, values, messaging pillars, etc.)
Website and social copy refresh
Optional support on bios, captions, or taglines
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Your vibe is close — but not quite there.
This one’s for businesses whose brand identity needs a little visual realignment. We’ll refine what you already have to feel more current, more you, and more impactful.
What’s included:
Brand Audit
Visual Update Direction Boards
Updated visual identity (refined logo, updated type/colors/icons)
Brand guidelines for how to use it all
(re)built from the inside out
Full (re)Branding
This is the complete package — ideal for new businesses, total transformations, or when you’re ready to step fully into what your brand is meant to be. We’ll dig deep, dream big, and bring it to life with strategy and style.
Starts at: $3,000
Optional add-ons:
Canva social templates for your needs ( includes profile pic, highlights, & brand kit set up)
5-page custom website (Home, About, Services, Contact, Blog or Portfolio)
What’s included:
2 Hour Brand Exploration
Full Brand Strategy Document
Visual Direction & Mood Board Document
Full visual identity (logo suite, color palette, type system, icons/graphics/patterns)
Brand guidelines + file delivery
what sets this apart
I’m not here to give you a trendy logo and call it a day. I’m here to help you rediscover your purpose, your audience, and your presence — then translate it into something beautiful, functional, and so you.
Everything I do is rooted in strategy and collaboration — because branding only works when it reflects you.
This is a partnership, not a handoff.
If you’ve made it this far, there’s probably something you’re craving — more clarity, more alignment, more confidence. I’d love to help you build a brand that brings all of that (and more) into focus.